Archive for the ‘Business planning’ Category

Step 1: Research and Plan Your Business
Use these tools and resources to help you prepare your business plan and become a successful business owner.
Step 2: Get Business Assistance and Training
Take advantage of free training and counseling services, from preparing a business plan to getting financing, and help expanding and relocating a business.
Step 3: Choose a Business Location
Get advice about choosing a customer-friendly location and complying with zoning laws.
Step 4: Finance Your Business
Find government backed loans, venture capital and research grants to help you get started.
Step 5: Register a Business Name ("Doing Business As")
Register your business name with your state government.
Step 6: Determine the Legal Structure of Your Business
Decide whether you are going to form a sole proprietorship, partnership, LLC, corporation, non-profit or cooperative.
Step 7: Get an Tax Identification Number
Learn which tax identification number you’ll need to obtain from the IRS and your state revenue agency.
Step 8: Register for State and Local Taxes
Register with your state to obtain a tax identification number, workers’ compensation, unemployment and disability insurance.
Step 9: Obtain Business Licenses and Permits
Get a list of federal, state and local licenses and permits required for your business.
Step 10: Employer Responsibilities
Learn the legal steps you need to take to hire employees.



Start Your Business

Starting a business requires you to complete a number of steps and make some key decisions. Though part of your overall plan, you’ll need to select a location, decide on a business structure, and obtain the necessary licenses and permits. In addition, determining which financing options will meet your short-term needs and long-term goals is crucial.

Choose a Business Structure

Find the best ownership structure for your small business. The most basic of all business legal structures is the sole proprietorship. Other possible structures include the popular limited liability company, a partnership, or an S corporation.

Register Your Business

Starting a small business requires the usual paperwork and regulations. Secretary of State offices register corporations, LLC’s, partnerships, and articles of dissolution. Setting up your small business may require an employer identification number. The EIN is also used by state taxing authorities to identify businesses.

StartUp Costs

Every business is different and has its own specific cash needs at different stages of development. It is vital to know whether you will have enough money to launch your business venture. To determine your startup costs, you must identify all the expenses your business will incur during its startup phase. Some of these expenses will be one-time costs, such as the fee for incorporating your business and the price of a sign for your building. Some expenses will be ongoing, such as the cost of utilities, inventory, insurance, etc. While identifying these costs, decide whether they are essential or optional. A realistic startup budget should only include those elements that are necessary to start the business. These essential expenses can then be divided into two separate categories: fixed (overhead) expenses and variable (related to business sales) expenses. Fixed expenses will include figures like the monthly rent, utilities, and administrative and insurance costs. Variable expenses will include inventory, shipping and packaging costs, sales commissions, and other costs associated with the direct sale of a product or service. The most effective way to calculate your startup costs is to use a worksheet that lists the various categories of costs (both one-time and ongoing) that you will need to estimate prior to starting your business.

Debt Financing

There are many sources for debt financing: banks, savings and loans, commercial finance companies, and the U.S. Small Business Administration are the most common. State and local governments have developed many programs in recent years to encourage the growth of small businesses in recognition of their positive effects on the economy.

Not All Money Is the Same

There are two types of financing: equity and debt financing. When looking for money, you must consider your company’s debt-to-equity ratio - the relation between dollars you’ve borrowed and dollars you’ve invested in your business. The more money owners have invested in their business, the easier it is to attract financing.



 Lake Eola, Orlando, Florida 

Corporate finance is an area of finance dealing with the financial decisions corporations make and the tools and analysis used to make these decisions. The primary goal of corporate finance is to enhance corporate value while reducing the firm’s financial risks. Equivalently, the goal is to maximize the corporations’ return on capital. Although it is in principle different from managerial finance which studies the financial decisions of all firms, rather than corporations alone, the main concepts in the study of corporate finance are applicable to the financial problems of all kinds of firms.

The discipline can be divided into long-term and short-term decisions and techniques. Capital investment decisions are long-term choices about which projects receive investment, whether to finance that investment with equity or debt, and when or whether to pay dividends to shareholders. On the other hand, the short term decisions can be grouped under the heading "Working capital management". This subject deals with the short-term balance of current assets and current liabilities; the focus here is on managing cash, inventories, and short-term borrowing and lending (such as the terms on credit extended to customers).

The terms Corporate finance and Corporate financier are also associated with investment banking. The typical role of an investment banker is to evaluate investment projects for a bank to make investment decisions.

 
Capital investment decisions

Capital investment decisions are long-term corporate finance decisions relating to fixed assets and capital structure. Decisions are based on several inter-related criteria. Corporate management seeks to maximize the value of the firm by investing in projects which yield a positive net present value when valued using an appropriate discount rate. These projects must also be financed appropriately. If no such opportunities exist, maximizing shareholder value dictates that management return excess cash to shareholders. Capital investment decisions thus comprise an investment decision, a financing decision, and a dividend decision.

The investment decision

Management must allocate limited resources between competing opportunities ("projects") in a process known as capital budgeting. Making this capital allocation decision requires estimating the value of each opportunity or project: a function of the size, timing and predictability of future cash flows.

Project valuation

In general, each project’s value will be estimated using a discounted cash flow (DCF) valuation, and the opportunity with the highest value, as measured by the resultant net present value (NPV) will be selected (see Fisher separation theorem). This requires estimating the size and timing of all of the incremental cash flows resulting from the project. These future cash flows are then discounted to determine their present value (see Time value of money). These present values are then summed, and this sum net of the initial investment outlay is the NPV.

The NPV is greatly influenced by the discount rate. Thus selecting the proper discount rate—the project "hurdle rate"—is critical to making the right decision. The hurdle rate is the minimum acceptable return on an investment—i.e. the project appropriate discount rate. The hurdle rate should reflect the riskiness of the investment, typically measured by volatility of cash flows, and must take into account the financing mix. Managers use models such as the CAPM or the APT to estimate a discount rate appropriate for a particular project, and use the weighted average cost of capital (WACC) to reflect the financing mix selected. (A common error in choosing a discount rate for a project is to apply a WACC that applies to the entire firm. Such an approach may not be appropriate where the risk of a particular project differs markedly from that of the firm’s existing portfolio of assets.)

In conjunction with NPV, there are several other measures used as (secondary) selection criteria in corporate finance. These are visible from the DCF and include payback, IRR, Modified IRR, equivalent annuity, capital efficiency, and ROI.

Valuing flexibility

In many cases, for example R&D projects, a project may open (or close) paths of action to the company, but this reality will not typically be captured in a strict NPV approach. Management will therefore (sometimes) employ tools which place an explicit value on these options. So, whereas in a DCF valuation the most likely or average or scenario specific cash flows are discounted, here the “flexibile and staged nature” of the investment is modelled, and hence "all" potential payoffs are considered. The difference between the two valuations is the "option value" inherent in the project.

The two most common tools are Decision Tree Analysis (DTA) and Real options analysis:

    The DTA approach attempts to capture flexibility by incorporating likely events and consequent management decisions into the valuation. In the decision tree, each management decision in response to an "event" generates a "branch" or "path" which the company could follow. (For example, management will only proceed with stage 2 of the project given that stage 1 was successful; stage 3, in turn, depends on stage 2. In a DCF model, on the other hand, there is no "branching" - each scenario must be modelled separately.) The highest value path (probability weighted) is regarded as representative of project value

    The real options approach is used when the value of a project is contingent on the value of some other asset or underlying variable. (For example, the viability of a mining project is contingent on the price of gold; if the price is too low, management will abandon the mining rights, if sufficiently high, management will develop the ore body. Again, a DCF valuation would capture only one of these outcomes.) Here, using financial option theory as a framework, the decision to be taken is identified as corresponding to either a call option or a put option - valuation is then via the Binomial model or, less often for this purpose, via Black Scholes; see Contingent claim valuation. The "true" value of the project is then the NPV of the "most likely" scenario plus the option value.

Capital structure

Achieving the goals of corporate finance requires that any corporate investment be financed appropriately. As above, since both hurdle rate and cash flows (and hence the riskiness of the firm) will be affected, the financing mix can impact the valuation. Management must therefore identify the "optimal mix" of financing—the capital structure that results in maximum value. (See Balance sheet, WACC, Fisher separation theorem; but, see also the Modigliani-Miller theorem.)

The sources of financing will, generically, comprise some combination of debt and equity. Financing a project through debt results in a liability that must be serviced—and hence there are cash flow implications regardless of the project’s success. Equity financing is less risky in the sense of cash flow commitments, but results in a dilution of ownership and earnings. The cost of equity is also typically higher than the cost of debt (see CAPM and WACC), and so equity financing may result in an increased hurdle rate which may offset any reduction in cash flow risk.

Management must also attempt to match the financing mix to the asset being financed as closely as possible, in terms of both timing and cash flows.

One of the main theories of how firms make their financing decisions is the Pecking Order Theory, which suggests that firms avoid external financing while they have internal financing available and avoid new equity financing while they can engage in new debt financing at reasonably low interest rates. Another major theory is the Trade-Off Theory in which firms are assumed to trade-off the Tax Benefits of debt with the Bankruptcy Costs of debt when making their decisions. One last theory about this decision is the Market timing hypothesis which states that firms look for the cheaper type of financing regardless of their current levels of internal resources, debt and equity.

The Dividend Decision

In general, management must decide whether to invest in additional projects, reinvest in existing operations, or return free cash as dividends to shareholders. The dividend is calculated mainly on the basis of the company’s unappropriated profit and its business prospects for the coming year. If there are no NPV positive opportunities, i.e. where returns exceed the hurdle rate, then management must return excess cash to investors - these free cash flows comprise cash remaining after all business expenses have been met. (This is the general case, however there are exceptions. For example, investors in a "Growth stock", expect that the company will, almost by definition, retain earnings so as to fund growth internally. In other cases, even though an opportunity is currently NPV negative, management may consider “investment flexibility” / potential payoffs and decide to retain cash flows; see above and Real options.)

Management must also decide on the form of the distribution, generally as cash dividends or via a share buyback. There are various considerations: where shareholders pay tax on dividends, companies may elect to retain earnings, or to perform a stock buyback, in both cases increasing the value of shares outstanding; some companies will pay "dividends" from stock rather than in cash. (See Corporate action.) Today it is generally accepted that dividend policy is value neutral (see Modigliani-Miller theorem).

Working capital management

Decisions relating to working capital and short term financing are referred to as working capital management. These involve managing the relationship between a firm’s short-term assets and its short-term liabilities. The goal of Working capital management is to ensure that the firm is able to continue its operations and that it has sufficient cash flow to satisfy both maturing short-term debt and upcoming operational expenses.

Decision criteria

By definition, Working capital management entails short term decisions - generally, relating to the next one year period - which are "reversible". These decisions are therefore not taken on the same basis as Capital Investment Decisions (NPV or related, as above) rather they will be based on cash flows and / or profitability.

    One measure of cash flow is provided by the cash conversion cycle - the net number of days from the outlay of cash for raw material to receiving payment from the customer. As a management tool, this metric makes explicit the inter-relatedness of decisions relating to inventories, accounts receivable and payable, and cash. Because this number effectively corresponds to the time that the firm’s cash is tied up in operations and unavailable for other activities, management generally aims at a low net count.

    In this context, the most useful measure of profitability is Return on capital (ROC). The result is shown as a percentage, determined by dividing relevant income for the 12 months by capital employed; Return on equity (ROE) shows this result for the firm’s shareholders. Firm value is enhanced when, and if, the return on capital, which results from working capital management, exceeds the cost of capital, which results from capital investment decisions as above. ROC measures are therefore useful as a management tool, in that they link short-term policy with long-term decision making. See Economic value added (EVA).

Management of working capital

Guided by the above criteria, management will use a combination of policies and techniques for the management of working capital. These policies aim at managing the current assets (generally cash and cash equivalents, inventories and debtors) and the short term financing, such that cash flows and returns are acceptable.

    Cash management. Identify the cash balance which allows for the business to meet day to day expenses, but reduces cash holding costs.

    Inventory management. Identify the level of inventory which allows for uninterrupted production but reduces the investment in raw materials - and minimizes reordering costs - and hence increases cash flow; see Supply chain management; Just In Time (JIT); Economic order quantity (EOQ); Economic production quantity (EPQ).

    Debtors management. Identify the appropriate credit policy, i.e. credit terms which will attract customers, such that any impact on cash flows and the cash conversion cycle will be offset by increased revenue and hence Return on Capital (or vice versa); see Discounts and allowances.

    Short term financing. Identify the appropriate source of financing, given the cash conversion cycle: the inventory is ideally financed by credit granted by the supplier; however, it may be necessary to utilize a bank loan (or overdraft), or to "convert debtors to cash" through "factoring".

Financial risk management

Risk management is the process of measuring risk and then developing and implementing strategies to manage that risk. Financial risk management focuses on risks that can be managed ("hedged") using traded financial instruments (typically changes in commodity prices, interest rates, foreign exchange rates and stock prices). Financial risk management will also play an important role in cash management.

This area is related to corporate finance in two ways. Firstly, firm exposure to business risk is a direct result of previous Investment and Financing decisions. Secondly, both disciplines share the goal of creating, or enhancing, firm value. All large corporations have risk management teams, and small firms practice informal, if not formal, risk management.

Derivatives are the instruments most commonly used in Financial risk management. Because unique derivative contracts tend to be costly to create and monitor, the most cost-effective financial risk management methods usually involve derivatives that trade on well-established financial markets. These standard derivative instruments include options, futures contracts, forward contracts, and swaps.

Investment banking

Use of the term “corporate finance” varies considerably across the world. In the United States it is used, as above, to describe activities, decisions and techniques that deal with many aspects of a company’s finances and capital. In the United Kingdom and Commonwealth countries, the terms “corporate finance” and “corporate financier” tend to be associated with investment banking - i.e. with transactions in which capital is raised for the corporation.

Personal and public finance

Corporate finance utilizes tools from almost all areas of finance. Some of the tools developed by and for corporations have broad application to entities other than corporations, for example, to partnerships, sole proprietorships, not-for-profit organizations, governments, mutual funds, and personal wealth management. But in other cases their application is very limited outside of the corporate finance arena. Because corporations deal in quantities of money much greater than individuals, the analysis has developed into a discipline of its own. It can be differentiated from personal finance and public finance.

Related Professional Qualifications

Qualifications related to the field include:

     Finance qualifications: Masters degree in Finance (MSF), Chartered Financial Analyst (CFA), Corporate Finance Qualification (CF), Certified International Investment Analyst(CIIA), Association of Corporate Treasurers (ACT), Certified Market Analyst (CMA/FAD) Dual Designation, Master Financial Manager (MFM), Master of Finance & Control (MFC), .

     Business qualifications: Master of Business Administration (MBA), Master of Commerce (M Comm), Doctor of Business Administration (DBA)

     Accountancy qualifications:
          o Qualified accountant: Certified Public Accountant (CPA), Chartered Certified Accountant(ACCA), Chartered Management Accountant (CIMA), Chartered Accountant (ACA)
          o Non-statutory qualifications: Chartered Cost Accountant (CCA Designation from AAFM), Certified Management Accountant (CMA)



Time managementTime management includes tools or techniques for planning and scheduling time, usually with the aim to increase the effectiveness of personal and corporate time use.

The ability to choose and complete tasks in the order of importance highly desirable and more challenging for some business types than others.

Prioritizing Tasks
The ability to choose and complete tasks in the order of importance highly desirable and more challenging for some business types than others.

In order to choose tasks you must be aware of as many chores and projects as possible. In order to do this, every planning session must have a list.
You Must Have a List!

List all your tasks, then rate them, and list them again in order. Then you can schedule them.
When all tasks and projects are rated, use these additional filters to prioritize:

• Imagine the consequences of eliminating the task. – This exercise will often remove some unneeded tasks altogether.
• Decide if each task should be performed in prime time or secondary time.
• Determine who will be affected by the task.

Now Reduce Your List
Until we can effectively clone ourselves to be in more than one place at a time, most of us need to reduce our workload.
Before you start prioritizing, consider these task elimination criteria:

Does This Task or Project Make Sense?

Every task you do should first have to pass this benchmark. You have goals, priorities, and objectives. Does every task contribute to your big picture? Estimate how much time each task will take, and then imagine what you would do with the time if the task were cancelled. While not always possible, everything you do should contribute to your objectives.

Why is the Task Urgent?

While urgency should be a mindset of business, urgency should also be questioned – ruthlessly.

Is the urgency only appeasing someone else?

What has caused the urgency? Many urgent situations have been caused by mistakes. Determining the cause of urgency can eliminate or postpone a task and lead to prevention measures of interruptions and mistakes.

Some seemingly imperative tasks are not urgent at all. Customers might be making demands that are unnecessary.
Check with all parties involved.

The Delegation Qualifier
Are you the only person that can handle the task?

Sometimes you might be, but many times someone else can perform for you. Delegate everything possible to free up your schedule.

Are You Utilizing Technology
Could an in person appointment be a phone call?

Conference calling can rule out travel and save an enormous amount of time.

Could you email instead of calling?

Email can be done on your terms when you want. You will have time to articulate better compared to the live telephone conversation. Time can be wasted and sales lost by leaving phone messages for people. Email eliminates phone tag.

Can the Task Be Dissected?

Are there portions of the work that can be delegated, eliminated, or postponed?

What is the Cost of Excluding a Task?

There are many jobs throughout the day that are actually not worth the time to do. Applying the dollar figure when considering cancelling a task is another measure of the task value.

The Measures of Task Value
Money – How much is the task worth?

Time – How much time will it take?

Effect – Completed versus Cancelled

Effectiveness – What is the most effective way to perform the task?

Contribution to Your Objectives
Replacement – (What could be done with the time instead?)

Division- Dividing the Task into Parts

When – Can the task be performed just as well in secondary time?

One great trick for prioritizing is to give every task a deadline.

Give tasks a deadline.

While many SME owners define a start time for projects and tasks when planning, they do not establish a deadline. Having a clear deadline makes tasks easier to prioritize.

Prioritizing while planning is easy. You have time to think. Prioritizing while working is a bit more challenging.

Prioritizing Interruptions
While most people are familiar with prioritizing tasks, few people prioritize their interruptions.
Hence, few people have defined the types of events that interrupt them.

Define Interruption Types
In order to take control of your time, you must minimize interruptions. Many SME owners describe their positions as managers, and define management as ‘putting out fires,’ or solving problems. While having a job definition for yourself is a great start, most owners have not defined or classified these problems. They just catch every ball tossed at them. The tail is often wagging the dog.

Think about how you are interrupted from your out or productive work. Make a list of every kind of interruption you have experienced in the last three months.



Filed Under (Business planning, Finance, Business, Money) - June-11-2007

What is a Business Plan?

A business plan is a written summary of everything you already know about your business and the industry it is in, and the future you expect to create with that business. A well-done businessplan is realistic, but conveys the energy and optimism you feel about your business’s future. It is an opportunity to convince the world that your idea is worth the time, energy and money it will take to make it a reality. Make it compelling, exciting, but believable and understandable. A business plan shows what you have now in terms of resources like management talent and a great idea, and what it will take, step-by-step, to get you where you are going. Just think how different our lives would be if Microsoft and Amazon.com had not been created. How different will the world be if you plan well and create your business successfully?

When Do I Need a Business Plan and What Do I Want to Achieve Through the Business Planning Process?

If you are writing a business plan for management planning purposes, be specific about what goals you wish to achieve. Do you want to grow the business, create an exit strategy, and develop a new product?
For many, the purpose of business planning is to get funding for a start-up company or to grow an existing business by buying real estate, investing in equipment, creating a new product, or approaching a new market.
If you are writing a business plan to get funding, you need to create a statement about the purpose of the funding, and how you will pay back the loaned amount or grow the company, if the funding is through equity investors.

For a new business:
• When you first think about starting a business and want to make sure your idea is realistic
• To attract outside investors, to send to potential lenders, and to have ready to find Board of
Directors candidates or key employees.
• To use as a base for more detailed tactical planning
• To use as a starting point to change as you get more information or as conditions change
• To track your progress against after you start your business
For an existing business:
• When you decide to grow your business
• When your technology or business environment changes
• When you want to start selling a new product or service
• When you want to start selling outside your current market
• If you want to acquire another business

What are the benefits of doing a business plan?

Writing a business plan allows you to be sure you know everything you can about your business so you can most realistically assess your opportunities and risks in changing your operation or opening your business. It forces you to think through all the details that will be involved and find answers to problems before you spend money on them.

How long does it take to do a business plan?

That depends on what kind of business plan you decide to do and who your audience is. For a new business plan for investors or bankers- 20-30 pages, probably with projections for 3 years - this will take at least 40 hours to research and write, maybe more. A business plan for an existing business - can be more or less and may include recruiting and compensation data, and other operational reports. An existing business should allow 2-4 weeks for planning each year.
It can take longer to do a shorter business plan! The most-read business plans are not the longest ones, but the shorter ones where each word packs in a lot of meaning, and where the concept and meaning are clearest in the fewest words and simplest terms. You will need to gather a lot of data, but select only that information that helps build your case for the final plan.

What is the best way for me to do a business plan?

You can have a professional write one for you. If you want to do it yourself, there are a lot of software products on the market, and web sites that can help you in Additional Resources at the end of this course. However, no matter what you choose, you must supply all the information
about your business, so the worksheets in this course are essential to help you decide what information should be a part of your business plan.
Writing or doing the preparation to write a business plan is an extremely important part of being prepared to open and run you own business. It forces you to think through all aspects before investing your time, energy and money. Even if you do write your own plan, be sure and have it
edited, critiqued and read by others who will give you an honest assessment. Most plans are still done on paper, but if your business is to be on the Internet, you might want to consider a plan done right on the web. Plans are also done in PowerPoint presentations, on video, or on audiocassettes depending on your audience. The same information should be presented, no matter what media it is delivered on.

How will I know what information to put into my business plan?

There is a standard format for a business plan. It generally includes the following, in this order:
• Cover sheet
• Table of contents
• Executive Summary (1-3 pages)
• Business Concept or Description (including major business goals) (2-4 pages)
• Product/Service Description (4 pages)
• Management Team (4 pages)
• Industry Analysis (2-5 pages)
• Market Strategy and Tactics (3-5 pages)
• Financial Projections (5-10 pages, including basic spreadsheets)
• Operations (5 pages) (Manufacturing Plan, if applicable)
• Appendices (supporting documents)

Where will I get the information for my business plan?

Much of the information you need will come from your own thoughts, but you must also validate your thinking with hard facts about your business environment to make a convincing argument about why you should open your business.
Look around and pick up all the written material you can about the types of business you want to start: their ads, brochures, and web site information. Write down everything you already know in the worksheets that follow, and then set up a plan to find the rest of the information you need to round out your plan. Don’t forget to check the telephone book to find your competition. Besides local data, you will need both marketing data and financial data for your industry. We will cover where to find that in detail in the marketing segment of this course. For an existing business you will also use your own business records (financial statements, operational reports, and sales reports).

What financial documents will lenders and venture capitalists expect me to provide as part of my Business Plan?

New businesses:
.. Proforma Balance Sheet (snap shot of the day you open for business)
.. Proforma income projections (income/profit and loss statements) for three years. Give detail by month the first year and by quarter the 2nd and 3rd year)
.. Breakeven analysis
.. A List of assumptions and other notes
.. Personal Financial Statement

Existing businesses:
.. Balance Sheet (3 years)
.. Income statements (3 years)
.. Cash flow
.. Breakeven Analysis
.. Income Tax Returns (3 years)
.. Capital equipment list
.. Personal Financial Statement

If I have a great business plan can I be certain of getting funding through the SBA or investors or a bank? And how quickly can I get funded once I have a business plan?

You can’t be sure of getting funding no matter how well you do your business plan, but one thing is for sure: you are virtually guaranteed that you will not get funding if you don’t do a business plan.
In doing a business plan you may find that you are not ready to become an entrepreneur yet, that you need to save more money to be sure that you can be successful, that you need additional training or preparation, or that the timing just isn’t right to start your company and that you may need to wait a year or two. These are not bad things! Much better to wait and be successful than face disappointment and financial problems for starting too soon.
The SBA and your bank will look first at your personal credit. If your credit history is good, it will still take a bank about two months to approve or disapprove your application. It can take many months to get venture capital financing. Expect several interviews over this time, and many questions about how you will make the business succeed.

What are the steps to start the business planning process?

This is NOT in the order that it will appear in your business plan, but approaching these issues
step-by-step is the best way to develop your plan.
Business Description
Setting Goals and Objectives for your Business
Product or Service Description
Management Team
Industry and Market
Marketing Strategy
Financial Projections and Considerations
Operational Considerations
Wrapping it all up with an Executive Summary